Improving Digitalization and Creativity Ecosystem in Kütahya

EU funded project aims to solve the problems of lack of new pattern and form designs in industrial dimension, lack of product standardization, structural problems in trade, and lack of branding in Kütahya, which is a member of the UNESCO Creative Cities Network in the field of Crafts and Folk Art.

In line with this purpose, within the scope of the project; it is planned to establish a creative platform and to realize an institutional structuring in public-university-private sector cooperation, to develop new designs with the studies to be carried out within this platform, to carry out product quality analysis and standardization studies with the test laboratory to be established, to carry out commercialization, branding (guarantee mark) studies and the creation of new business connections, to contribute to the qualitative development of the sector with training and consultancy programs and to solve the basic problems identified in the sector.

End Recipient of the Project: Kütahya Municipality

Project Partners: Zafer Development Agency, Kütahya Dumlupınar University, Kütahya Chamber of Commerce and Industry, Kütahya Chamber of Çini Artisans, Photographers and Craftsmen

Highlights of the Project:

Creativity Hub

• Establishment and operationalization of a Creativity Hub.
• Strenghtening the cooperation among the sector actors.

Digital Design Inventory

• Traditional Patterns and Forms.
• New inspiration sources; local stories, traditions, gastronomy, flora and fauna of the region together with architectural heritage.

Guarantee Mark

• Creation of a Guarantee Mark of ceramic and çini products
• Supporting quality and authenticity standarts along the value chain.

Kütahya Ceramic City

• Support to the establishment of ATrCC network, Association of the Ceramic Cities of Türkiye.
• Application of Türkiye for the membership to the AEuCC, Association of European Ceramic Cities.

To realize these solutions, the center will provide training and consultancy, direct marketing, screen printing production and sales, boxing, packaging and certificate printing, industrial design and shaping, general design workshop, prototype, analysis and certification services. This project is still continued.

External links

• https://www.kutahya.bel.tr/idhub.asp
• https://www.instagram.com/kutahyaidhub